Develop, implement and maintain a digital marketing plan.
Collaborate with team members and management to determine new marketing campaigns.
Manage, organize, and execute marketing campaigns through digital channels like web, email, social media and google ads
Collaborate with team to develop content and promotional materials for various marketing campaigns
Optimize social media, website, CRM and marketing automation tools.
Develop and maintain an up-to-date marketing content calendar for all digital channels
Develop marketing campaigns for Google Ads and social media.
Coordinate campaign scheduling.
Define clear KPIs for digital campaigns.
Monitor campaigns and analyse data for performance improvements.
Update social media content across all channels.
Monitor SEO and web traffic metrics.
Stay up to date with new digital marketing technologies.
Perform added tasks assigned by Senior Management
Technical Requirements
4-6 years of experience in developing and implementing digital marketing strategies.
Strong proficiency in Google Analytics, Google Ads, Google Tag Manager and Facebook Ads
Strong communications skills-verbal and written.
Solid understanding of social media and SEO tools
Hands-on experience working with Ahref, Hootsuite and CRM software.
Basic knowledge of web development technologies
Qualifications
To perform this job successfully, the candidate must be able to perform each essential duty satisfactorily. The technical requirements listed above are representative of the knowledge, skill, and/or ability required.
Candidate must be Process-driven and rely on data to make decisions.
Teamwork- Contributes to building a positive team spirit.
Demonstrated ability to execute day-to-day activities and reach goals.
Inquisitive, problem solver and creative thinker
Ability to set and manage multiple priorities
Educational Requirements
Bachelor’s Degree in I.T or related field from an accredited university.
Or equivalent combination of education and experience.
